Show up for the right work.
Build around the services people need and the places you can serve. Give each important search a clear destination.
Search strategy ↗
SEO and websites for service businesses
Make it easier to find you, trust your work and get in touch. Search strategy, website design and ongoing delivery for law firms, property businesses and cleaning companies.
Your website and your search presence should tell the same story.
A site that explains your value. Pages that answer the right questions. A clear next step when someone is ready to talk.
Find the right starting point ↗Search is only the beginning
Build around the services people need and the places you can serve. Give each important search a clear destination.
Search strategy ↗Explain the service, show relevant work and answer the questions that stand between interest and an enquiry.
Explore the work ↗Make contact simple on every screen. Connect measurement to the actions that matter to your business.
Discuss your enquiry path ↗A technical recovery project centred on the pages that mattered, and what was stopping the site from being understood.
Read the case study ↗Helping search engines and potential customers understand what a cleaning business does, through its structure and content.
Read the case study ↗A client portal built to make delivery easier to inspect. Explore the product itself in the public demo.
Open the reporting demo ↗The client portal
A shared place for reports, dated performance readings and the work behind them. Open the detail when you need it. Keep the bigger picture in view.


A look inside the reporting interface. Anonymised historical sample data, shown to explain the tools.
Dated readings keep the source and time period beside the number, so you can understand what you are comparing.
Explore the reporting system ↗How the work moves
The plan follows the business. Each stage gives the next one a stronger base.
01 / UNDERSTAND
Review the services, existing visibility and enquiry path. Agree what deserves attention and what success should mean.
02 / BUILD
Resolve technical friction. Give services a coherent structure. Bring copy, design and the next action together.
03 / STRENGTHEN
Improve useful content, connect related services and bring the Google profile into the same business story.
04 / REVIEW
Read the results in their source tools. Explain what changed, what remains uncertain and where the next month should go.

You speak directly with the person doing the work. The plan, delivery and reporting stay connected.
Meet Danish Ahmed ↗Three ways to start
A review of your site, search visibility and enquiry path. A prioritised plan explains what to fix, what to keep and what can wait.
Discuss a review ↗Positioning, structure, copy and design brought together. Search and the enquiry path are considered from the start.
Discuss a website ↗Technical improvements, useful content and local visibility. Reporting connects the completed work to what changed.
Discuss ongoing SEO ↗Before we start
Only if the existing structure and experience justify it. A focused review can separate what needs rebuilding from what can be improved in place.
Yes. A review or a clearly scoped project can be the starting point. Ongoing work follows an agreed plan.
Danish Ahmed. You speak directly with the person responsible for the strategy, build and reporting.
They stay yours. Work should be documented in accounts you control, with a clear record of what has been delivered.
Your next move
Send your site and a short note about the business. Tell me what you want to improve, or where you want to go next.